Purple No Yellow Shampoo 250 ML

"The shampoo gently cleanses, moisturizes the fiber, and neutralizes unwanted tones from very 1st use.
The hair is softer, shinier and with radiant cold tones.
In the core formula, purple pigments neutralize unwanted coppery yellow tones to revive radiance of cold tones over shampoos.
An antioxidant edelweiss extract protects hair fiber.
Organic white mallow extract brings twice the shine to the hair.
No silicones, no sulphate surfactants, no colourings, no PEG."

Massage a small amount onto a wet scalp, then rinse.

"1. CORRECTING PURPLE PIGMENTS
Formulated with purple pigments which neutralize unwanted coppery yellow tones to revive radiance of cold tones.

2. PROTECTING EDELWEISS
Edelweiss extract protects hair fiber from free radicals to limit yellowing.

3. WHITE MALLOW EXTRACTION
SHINE
An extraction of white mallow brings twice as much shine to the fiber*.
*tests on wicks"